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Quotes Which Include `Easiest Way`

I always start a book thinking that it can be something other than first-person present, and I always come back to first-person present. It's just the easiest way.

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The easiest way to figure out who the customer is in an online space is to figure out who is paying for the thing. Usually, the people paying are the customers. So on Facebook, the people paying are marketers. That makes them the customers. And it means we are the product being delivered to those customers.

Douglas Rushkoff

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